What RSS?
In short RSS is Really Simple Syndication or Rich Site Summary. It is the way to distribute contents to wide number of people.
Why RSS?
How do you get fresh, relevant content for the website without spending much time on updation? Site updation is very important in SEO. When the search engines see new contents in your site everyday, they are going to position your site top in search results. RSS Feed is the best way for new and changed content.
How does RSS work?
RSS works by having the website author maintain a list of notifications on their website in a standard way. This list of notifications is called an "RSS Feed". People who are interested in finding out the latest headlines or changes can check this list. Special computer programs called "RSS aggregators" have been developed that automatically access the RSS feeds of websites you care about on your behalf and organize the results for you.
Producing RSS feed is very simple and hundreds of thousands of websites now provide this feature, including major news organizations like the New York Times, the BBC, and Reuters, as well as many weblogs.
What information does RSS provide?
RSS provides very basic information to do its notification. It is made up of a list of items presented in order from newest to oldest. Each item usually consists of a simple title describing the item along with a more complete description and a link to a web page with the actual information being described. Sometimes this description is the full information you want to read and sometimes it is just a summary.
How do RSS feeds work?
RSS feeds really couldn't be simpler. They're basically simple text files that, once submitted to feed directories, will allow subscribers to see content within a very short time after it's updated (sometimes as short as 30 minutes or less; it's getting faster all the time).This content can be aggregated to be viewed even more easily by using a feed reader.
How to find out if a website has an RSS feed?
Sites usually indicate the existence of the feed on the home page or main news page with a link to "RSS", or sometimes by displaying an orange button with the letters "XML" or "RSS".
Once you know the URL of an RSS feed, you can provide that address to an RSS aggregator program and have the aggregator monitor the feed for you. Many RSS aggregators come preconfigured with a list to choose from of RSS feed URLs for popular news websites.
How the RSS is feed file produced?
The special XML-format file that makes up an RSS feed is usually created in one of a variety of ways.
Most large news websites and most weblogs are maintained using special "content management" programs. Authors add their stories and postings to the website by interacting with those programs and then use the program's "publish" facility to create the HTML files that make up the website. Those programs often also can update the RSS feed XML file at the same time, adding an item referring to the new story or post, and removing less recent items. Blog creation tools like Blogger, LiveJournal, Movable Type, and Radio automatically create feeds.
Websites that are produced in a more custom manner, such as with Macromedia Dreamweaver or a simple text editor, usually do not automatically create RSS feeds. Authors of such websites either maintain the XML files by hand, just as they do the website itself, or use a tool such as Software Garden, Inc.'s ListGarden program to maintain it. There are also services that periodically read requested websites themselves and try to automatically determine changes (this is most reliable for websites with a somewhat regular news-like format), or that let you create RSS feed XML files that are hosted by that service provider.
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